Kettupeli was developed for media company Länsi-Suomi, specifically for their online outlet Raumalainen.fi. Centered on players from the local ice hockey team Rauman Lukko, the game is based on questionnaires the players completed about their daily routines leading up to a match. These responses were transformed into an interactive quiz, offering fans a more personal glimpse into the lives of the athletes and fostering a closer connection between players and audience.
Technically, the game was implemented as a Flash movie with a strong emphasis on modular Actionscript code, prioritizing structure and maintainability over pure timeline animation.